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About

 About Wildly Good Socks

 

 

JUST THE BEST SOCKS ON THE PLANET.  

 

WHO WE ARE

Wildly Goods is a small family-owned apparel brand based in the center of Massachusetts, USA. We specialize in designing the most comfortable socks on the planet. Wildly Good Socks are not your fathers old stinky socks - our Hybrid Hiking Socks are made of quality merino wool and tough enough for all of your outdoor activities. We design and ship all orders from our shop here in New England. 

 

BOOTSTRAPPING SOCKS

I (Christian, founder here) love great socks. I had an expensive habit of buying top of the line socks fit for hiking Mount Everest. The only problem was that I was rarely in the Himalayas. I needed a hybrid-hiking sock that could support me when I was outdoors hiking OR indoors at the office, and was affordable.  There are many great wool socks available. But they are thick, itchy and expensive. When I could not find exactly what I was looking for anywhere, I created my own.

After learning all that I could about sock and apparel production, I designed a hybrid sock that combined the qualities of a hiking sock with the comforts of an everyday sock.  The end result was was a sock that was lighter than traditional hiking socks, comfortable enough for everyday wear, does not stink when I sweat, and tough enough to last. I also added features like a padded bottom and arch compression. I sent my new socks out to a few friends and the feedback was Wildly Good. 

In 2018 I ordered 1000 pairs and started selling them online.  Wildly Goods is a Family-Owned Small Business located in Rutland, MA. We sell our products direct to consumer and in small specialty shops. Thank you for supporting our small business! 

 

  

(NOW) WILDLY GOOD SOCKS! 

When we first launched in 2018, we were called BEAR FEET, but we've recently changed our name to Wildly Goods. "Wildly Good Socks" has always been our description and tagline - and we feel that it better suits our brand going forward. WILDLY GOOD will still always focus on creating the best socks, however we also have dreams of expanding our products into other great quality goods. 

 

DESIGNED IN NEW ENGLAND.
CRAFTED GLOBABLLY.

Wildly Good Socks is a true collaborative company. We design and ship products from our shop located in the little town of Rutland, Massachusetts. Our color combinations and styles are inspired by our love for the outdoors. Material is sourced from countries such as Australia. Our socks are crafted by our manufacturing partner in Asia - they are top notch and sustainable. We are also working with manufacturers in the US to create new products. Our photography and content are created by our talented friends we've met along our journey. 

Many of our socks are all made with a Merino Wool blend. Check out our guide on Why Buy Merino Wool Socks or Read more about Wildly Good Socks.

  

HAPPY FEET GUARANTEE

All Wildly Good socks come with a HAPPY FEET GUARANTEE: We promise you will love your socks and that they will support your feet on your new adventures.  If you do not love them, simply send them back within 30 days and we'll send you a new pair.

Our socks also include a 12 Month Warranty. We engineer our socks with tough fabrics to keep them strong and lasting for a long time.  If your socks tear or get holes in the first year, something went wrong and we are happy to send you a new pair at no cost. 

 

Wildly Goods is located in the little town of Rutland, Massachusetts. All socks are designed and shipped from our HQ. Our mailing address is PO BOX 743, Rutland, Massachusetts 01543. 

 

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